01A defined need
Does the product fit the people and task it is intended to serve?
Health Choice Awards · Presented by IAHPM
A better choice.
A meaningful
difference.
Recognising health products that make a meaningful difference in everyday use.
01Online entryNo samples required
02Open year-roundSubmit when you are ready
03No entry feeAssessment and digital benefits are free
04Verifiable recognitionAn official certificate and public record
The Health Choice standard
A product. A person. A useful difference.
Health Choice Awards, presented by the International Association of Health Product Manufacturers, recognises finished health products for defined users and real use contexts. The assessment considers the evidence of benefit, the experience of using the product and the information people need to make an informed choice.
What earns recognitionA product in everyday use
What makes
the difference?
01
02A supported benefit
Does relevant evidence support the difference it claims to make?
03An achievable routine
Can people use it well, with clear information and reasonable effort?
A clearly defined need. Evidence that relates to the entered product and its users. Tasks people can complete with reasonable effort. These are assessed together with clear information, accessibility, reliability and support.
View all six criteriaEight product categories
Find your
product category.
Nutrition & Supplements
Finished nutritional products for a defined use.
Wearables & Connected Health
Connected products that support a clear health task.
Home Monitoring & Self-testing
Measurements and tests designed for use at home.
Digital Health & Self-management
Software supporting an informed health task.
Mobility & Independent Living
Products that support movement and daily independence.
Rehabilitation & Recovery
Support for a defined recovery or movement task.
Oral & Personal Health
Products for a specific personal health routine.
Sleep & Everyday Wellbeing
Supported benefits in a clearly defined daily context.
How selection works
A considered
decision.
Three independent reviewers contribute product and evidence, human-factors and information expertise. A separate chair checks the reasons and the published thresholds before signing a decision. An award is made only where the full standard is met.
Follow the assessmentThe official record
Recognition
you can check.
An official record identifies the product version, recognised context, award year and current status. Read the citation alongside the evidence scope and important conditions. Use an exact award ID to check a certificate.
Product and versionRecognised use contextReasons and evidence scopeCurrent status
Recipient benefits
Digital recognition.
No purchase required.
Trophies, printed certificates and officially produced labels are available by separate quotation. Ordering is a choice. It has no effect on assessment, the award decision or the free digital benefits.
See what is includedProgramme information
Rules and guidance
The award rules and guidance are published as version 1.0, effective 17 October 2026. Programme notices explain changes and their effect on existing entries.
Read programme noticesHealth Choice Awards